NewsFLOW Reporting
Visualize Your Media Success with NewsFLOW
Our intuitive reporting platform delivers comprehensive placement reports, reaching millions through guaranteed syndication.
Visual Concept:
- A full-width hero graphic showing the NewsFLOW dashboard.
- An interactive U.S. map with 2,500+ blue dots scattered across all 50 states and top 100 cities.
- A results carousel with recognizable publication thumbnails (e.g., Boston Herald, San Diego Union-Tribune, Star Tribune).
Introducing NewsFLOW
NewsFLOW Reporting is more than a basic dashboard. It’s a client portal designed to track syndicated media performance in real time. Every mat release, every placement, every impression — all in one place.
It was built for communicators who can’t rely on vague “coverage summaries.” If you’re investing in guaranteed nationwide placements, you need evidence. NewsFLOW provides it.
Key Platform Features:
- Dashboard Overview: Centralized access to Projects, Placement Reports, Accounts, and Contracts. Everything connected to your media campaigns is viewable in a single clean interface.
- Results Display: Visual summaries of national and regional highlights. You see where your stories landed, how many impressions they generated, and which outlets are driving visibility.
- Media Placement Reports: Detailed reporting on online publications, print placements, TV/radio mentions, and college paper syndications.
- Real-Time Data: No waiting for PDF reports weeks later. Log in any time to see how your campaign is performing.
- Excel Exports & AVE Calculations: Export clean data for internal reporting. Automatic ad value equivalency (AVE) metrics are built into the platform.
Visual Reference: An annotated screenshot with callouts like:
- “50M+ Total Impressions”
- “2,500+ Placements”
- “Top 100 Media Markets”
National Coverage Map
A fully interactive U.S. map gives you a geographic view of every placement.
You can zoom in by region, filter by publication type (news sites, TV/radio, college media), or focus on top metro areas like Los Angeles, New York, Chicago, and Dallas.
Coverage at a glance:
- All 50 states represented
- 2,500+ placements per story
- Top 100 media markets automatically highlighted
Highlights Panel
Not all placements are equal. NewsFLOW’s highlights panel surfaces flagship media mentions that give your story weight.
Examples include:
- The Union-Tribune
- International Business Times
- Star Tribune
- Central Track
- Boston Herald
These are pulled into a curated stream so you can instantly see high-value pickups.
Metrics Breakdown
The reporting table gives structured visibility into performance metrics:
| Metric | Description | Example |
|---|---|---|
| Total Placements | Total number of verified media pickups | 2,500+ per story |
| Impressions | Audience reach across all outlets | 50M+ total |
| Outlets | National / Regional / Local breakdown | News sites, TV/radio, colleges |
| AVE (Ad Value) | Dollar value of coverage | $X based on circulation |
Each column is sortable and exportable, which makes it easier to integrate into client reports, marketing decks, or internal dashboards.
Charting and Visualization
Embedded charts make the data digestible. One common view is a bar graph of impressions by region, so you can instantly see where your mat releases are gaining traction.
Other optional visualizations:
- Placements over time (daily, weekly, monthly)
- Regional heatmaps
- Top outlet engagement rankings
How NewsFLOW Drives ROI
For many PR teams, proving the value of a media campaign is the hardest part. NewsFLOW Reporting makes it obvious.
Case Study Tease:
A single mat release campaign tracked in NewsFLOW showed:
- 2,800 verified placements
- More than 50 million impressions
- A 300% increase in inbound website traffic within 10 days
Integration Options:
- API Export: Push placement data directly into your CRM or reporting tools.
- Mobile Access: Log in from any device, anywhere.
- Excel Ready: Data downloads structured for pivot tables and analytics dashboards.
Guarantee Tie-In:
Every mat release comes with a 2,500+ placement guarantee, and NewsFLOW Reporting proves it. You’ll see exactly where your story ran and how many people saw it.
Get Started with NewsFLOW
Access to NewsFLOW Reporting is included with every NewsUSA mat release campaign. But you can also request standalone access if you’re managing multiple accounts or campaigns.
What’s included for new clients:
- Free Trial Access: Explore the platform and view sample placement reports.
- Training Resources: Short video tutorials that walk through navigation, filtering, exporting, and sharing.
- Support: A responsive team to help with advanced reporting needs.
Related Services
- Mat Releases – Guaranteed media syndication that feeds into NewsFLOW reporting.
Custom Reporting – Tailored analytics and data visualization for enterprise campaigns.
Client Testimonial
“NewsFLOW’s maps made proving ROI to stakeholders a breeze. I showed real placements in real time. No guesswork.”
